Cookie Policy
This Cookie Policy explains what cookies and similar tracking technologies are, how Vytra (https://vytra.in/) uses them, and how you can control your preferences.
1. What Are Cookies and Local Storage?
Cookies are small data files stored on your computer or mobile device by your web browser when you visit websites. They are widely used to make websites work efficiently, remember your preferences, and provide analytical or advertising information to the operators of the site.
Similar technologies include HTML5 localStorage and sessionStorage, which allow web applications to store preference keys directly inside your local browser memory without transmitting that data across the network on every HTTP request.
2. Categories of Cookies We Use
| Category | Purpose | Examples & Retention |
|---|---|---|
| Essential & Functional | Required for site navigation, remembering consent status, and preserving UI preferences (such as recent tool filters). These cannot be disabled as the site requires them to operate smoothly. | ds_consent_status (Stores your cookie choice for 365 days). Client-side local memory for tool execution. |
| Advertising Cookies (Google AdSense) | Used by Google AdSense and its certified advertising partners to deliver relevant advertisements, limit the number of times you see an ad, and measure campaign effectiveness. | Google DoubleClick / DART cookies (e.g. __gads, __gpi, IDE). Lifespans vary from session to 13 months. |
| Analytics (Optional) | Helps us understand aggregated, anonymous visitor statistics such as which tools are most frequently used, helping us allocate development resources effectively. | Aggregated page view counts with anonymized IP addresses. |
3. Third-Party Advertising Cookies (Google AdSense)
Vytra participates in the Google AdSense advertising program. Google and its ad technology partners may place and read cookies on your browser, or use web beacons to gather non-personally identifiable information while serving ads on our pages.
These cookies allow Google to serve personalized or non-personalized advertisements based on your visit to Vytra and other sites across the web. You can review how Google processes advertising data by visiting Google's Advertising Privacy FAQ.
4. How Can You Control and Manage Cookies?
You have the right to decide whether to accept or reject cookies. You can exercise your preferences through several accessible methods:
A. Browser Controls
Most web browsers allow you to modify cookie settings via their settings or preference panels. You can set your browser to refuse all cookies, delete existing cookies, or alert you when a cookie is being sent:
- Manage cookies in Google Chrome
- Manage cookies in Mozilla Firefox
- Manage cookies in Apple Safari
- Manage cookies in Microsoft Edge
B. Targeted Advertising Opt-Out Portals
You can opt out of personalized advertising from participating ad networks through standard industry opt-out mechanisms:
- Google Ads Settings: https://myadcenter.google.com/
- Digital Advertising Alliance (US): https://optout.aboutads.info/
- European Interactive Digital Advertising Alliance (EU/EEA): https://www.youronlinechoices.eu/
- Network Advertising Initiative: https://optout.networkadvertising.org/
5. Updates to This Cookie Policy
We may update this policy to maintain alignment with technological developments and legal frameworks. Please revisit this page periodically to remain informed about how we utilize web storage technologies.
6. Contact Us
If you have questions about our use of cookies or other technologies, please contact us:
- Email: support@vytra.in
- Website: Contact Us